Coin Master is a popular free-to-play game developed by the Israeli company Moon Active. It was initially released in 2010 on iOS and Android platforms.The game follows a casual gameplay style and incorporates mechanics inspired by gambling. While primarily a single-player experience, there are multiplayer elements in the form of events or game modes.
In Coin Master, players engage in a cycle of spinning, attacking, raiding, and building to progress and upgrade their villages. Coins, the in-game currency, are earned through a slot machine-like system. The number of spins available per hour is limited, but players can acquire additional spins through in-game purchases or by completing specific actions. Free spins are also offered through various channels, such as newsletter subscriptions and social media promotions.
Each village in Coin Master is uniquely themed, representing a different level of progression. Examples include Buddhist and Viking villages, among others. Currently, the game features a total of 452 villages for players to explore and conquer.
Despite being released over a decade ago, Coin Master remains popular among players. It has gained a significant following and continues to attract new users. To delve deeper into the game’s success and explore the fascinating world of gaming industry statistics, let’s uncover some noteworthy facts about Coin Master.
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With such success, everyone is curious about topics focused on revenues, profits, the number of downloads, and more information around the game itself.
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This Game was downloaded more than 195 million times.
A Game of Remarkable Success
Game, developed by Moon Active, is a popular free-to-play game that was released in 2010 on iOS and Android platforms. It incorporates mechanics inspired by gambling and revolves around spinning, attacking, raiding, and building to upgrade villages. The game has seen significant success and achieved remarkable milestones. Here are some notable statistics and facts about Coin Master:
- Downloads: In 2019, Coin Master was downloaded 81 million times. Google Play accounted for 62.3 million installs (76.6%), while iOS recorded 19 million downloads (23.4%). In February 2020, during the peak of the pandemic, the game saw a surge with 15 million downloads.
- Active Users: As of October 2021, Coin Master had 30 million active users.
- Lifetime Player Spending: Coin Master has surpassed $2 billion in lifetime player spending. By 2020, it had already reached $1.2 billion in player spending.
- Revenue: The revenue per download is approximately $10.31, compared to $6.20 in 2019. In 2021, Coin Master was earning around $1 million daily.
- Top Revenue-Generating Countries: The United States leads in player spending, with $1 billion (50% of total revenue). Germany ranks second with $214 million (10.7%), followed by the United Kingdom with $160 million (8%).
- Social Media Presence: Coin Master has a strong presence on social media platforms. It has 19.9 million likes on Facebook and 7.6 million followers on Instagram. The game has also featured high-profile celebrities in its promotional activities, such as Terry Crews and Jennifer Lopez.
- User Demographics: Coin Master has a predominantly female player base, accounting for 69% of players. The game is most popular with people in their 40s.
- Platform Preferences: Coin Master is a mobile-only game and is highly popular on both iOS and Android platforms. It ranks #1 in Top Grossing Games of the Google Play Store in the US and #4 in Top Grossing Games of the iPhone App Store in the US.
- Twitch Presence: While Coin Master is not a popular game on Twitch, it still has some presence with an average of 1 viewer, 1 channel streaming the game, and 13 hours watched over 7 days.
- Genre Dominance: In 2020, Coin Master accounted for 93.3% of the total revenue generated within the Social Casino category.
Coin Master has made a significant impact on the mobile gaming industry, reviving and redefining the social casino genre. Its diverse game play features, social engagement, and strong financial performance have contributed to its enduring success. However, the game’s gambling mechanics should be approached responsibly to avoid potential addictive behaviors.
To sum up
Coin Master did not seem like much when it entered the scene, but it quickly created a new trend and revitalized a genre in the mobile game industry that was already existing but had no visibility. In 2020, Coin Master represented 93.3% of the total revenue generated within the category of Social Casino. And nowadays, it still occupies a spot way higher than any other game from the same genre. Its success gave rise to so many copycats that you might download the wrong game if you aren’t careful on the App Store or Google Play, thinking it to be Coin Master.
The game has reinvented the genre by adding multiple exciting features that bring diversity to the game play and even adding a social dimension by involving other players. It is not just about spinning some wheels waiting for shapes to match each other. The only downside would be the intense gambling that goes hand in hand with the game and might trigger some addiction and compulsive gambling behaviors. Other than that, as long as people are responsible and do not spend more than needed, everything is well. Most players are adults enjoying financial freedom after all.
In the dynamic world of gaming, Understanding the 2023 Coin Master Player Base: Statistics and Trends is essential for both players and industry observers. To gain deeper insights, it’s vital to explore the Demographics of Coin Master Players in 2023, revealing who makes up this thriving community. Furthermore, a comprehensive Coin Master Player Growth Analysis for 2023 sheds light on the game’s evolving popularity and what to expect in the year ahead. Stay informed about the evolving landscape of Coin Master and its dedicated player base.
Sources Of Info
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- “Online Games”. NSPCC, 2021, https://www.nspcc.org.uk/keeping-children-safe/online-safety/online-games/
- “German Regulator Begins Process To Ban Coin Master Game”. Gamesindustry.biz, 2022, https://www.gamesindustry.biz/articles/2019-10-16-german-regulator-begins-process-to-ban-coin-master-game
- “‘Coin Master’: How The Addictive, Controversial Israeli Game Raked In A Fortune”. Haaretz, 2015, https://www.haaretz.com/israel-news/tech-news/.premium.HIGHLIGHT.MAGAZINE-coin-master-moon-active-addictive-controversial-israeli-game-raked-in-a-fortune-1.10286646
- Chapple, Craig. “Coin Master Rakes In $500 Million Globally As It Cashes In On Success In Great Britain, Germany, And The U.S.”. Sensor Tower, 2019, https://sensortower.com/blog/coin-master-revenue-500-million
- “Coin Master Advertising Dissection: How It Acquired 184+ Million Users”. Medium, 2021, https://medium.com/udonis/coin-master-advertising-dissection-how-it-acquired-184-million-users-66710a8d6bb6
- “‘Coin Master’: How The Addictive, Controversial Israeli Game Raked In A Fortune”. Haaretz, 2015, https://www.haaretz.com/israel-news/tech-news/.premium.HIGHLIGHT.MAGAZINE-coin-master-moon-active-addictive-controversial-israeli-game-raked-in-a-fortune-1.10286646
- “Coin Master Hits The Jackpot As It Surpasses $2 Billion In Lifetime Player Spending”. Sensor Tower, 2021, https://sensortower.com/blog/coin-master-revenue-two-billion
- “Coin Master”. Google Play Store, 2021, https://play.google.com/store/apps/details?id=com.moonactive.coinmaster&hl=en_ZA&gl=US
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- “Top Overall Ios And Google Play Apps Worldwide”. Apptopia, 2021, https://apptopia.com/store-insights/top-charts/google-play/games/united-states
- “Coin Master Official”. Youtube, https://www.youtube.com/c/CoinMasterOfficial/featured
- “Coin Master YouTube analytics, future predictions”. SocialBlade, https://socialblade.com/youtube/channel/UCbGC2bsppfDYoC2xOpyBxKg
- “The Kardashians Are The Latest Celebrities To Endorse This Mobile Game”. Gamerant, 2020, https://gamerant.com/kardashian-coin-master-mobile-game
- “Coin Master Profile” Instagram, https://www.instagram.com/coinmasterofficial/
- “Coin Master Profile” Twitter, https://twitter.com/CoinMasterGame
- “Coin Master – Twitch Statistics and Charts” https://twitchtracker.com/games/1896311000
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- “Coin Master – Overview – Apple App Store – France”. Sensor Tower, 2021, https://app.sensortower.com/ios/FR/moon-active/app/coin-master/406889139/overview
- “Coin Master – Overview – Apple App Store – Canada”. Sensor Tower, 2021, https://app.sensortower.com/ios/CA/moon-active/app/coin-master/406889139/overview